The National Honesty Index

10 days 50 states 10,000 Opportunities to Be Honest

Who's more honest? You or your friends?

This summer, Honest Tea set out to see how honest people were when no one appeared to be looking. To find out, we set up unmanned kiosks "selling" cold HONEST® beverages on the honor system. Use the Honesty Index to find out how you measure up and challenge your friends.

How the honesty index works

Describe Yourself

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Let's get started:

About You

* Required

Gender *

Tell us more about yourself:

Hair

Color:

Style:

    Accessories

    vs

    Describe Your Friend

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    avatar_base
    AL

    Let's get started:

    About Your Friend

    * Required

    Gender *

    Tell us more about your friend:

    Hair

    Color:

    Style:

      Accessories

      Show me who ranks more honest

      Start Over

      Results

      Infographic