Jungle Scout vs Viral Launch: Which One Is Better In 2023?

Are you looking for a reliable and effective tool to help you grow your Amazon business? If so, then you’ve probably noticed that there are two main players in the field: Jungle Scout and Viral Launch. In this article, we’ll put an end to the debate and help you determine the tool that will work best for you.

Jungle Scout vs Viral Launch - TheNationalHonestyIndex

With both advantages and disadvantages, deciding which is best for you can be difficult. That’s why we’ve created this guide to compare Jungle Scout vs Viral Launch, so you can make an informed decision that helps you maximize your success on Amazon.

Here we’ll look at the features of each tool, pricing plans, customer service, and more. By the end of this guide, you’ll have a good understanding of each tool and be able to make the best choice for your Amazon business.

Let us dive into the details quickly! 

Jungle Scout vs Viral Launch: Overview 

Before we get into other details, let’s look at the overview of Jungle Scout vs Viral Launch.

Jungle Scout Overview

Jungle Scout Overview

Jungle Scout is a popular selling tool to run your business on Amazon with thousands of users globally. It is one of the most reliable tools for starting and growing a business on Amazon. Jungle Scout offers a wide range of features such as product research, keyword tracking, competition analysis, sales analytics, and more. It also provides users with the ability to optimize their campaigns for success.

Viral Launch Overview

Viral Launch Overview

The Viral Launch is a robust tool that helps source, launch, and dominate the Amazon market. Viral Launch has been serving Amazon business merchants for more than three years. As a result, it has the utmost trust of its users. In addition, people often look at it as a research suite because of its powerful functionalities.

Jungle Scout vs Viral Launch: Key Features 

Both Jungle Scout and Viral Launch have plenty of excellent features. This section will discuss some of the critical elements that make each tool stand out.

Jungle Scout Key Features

  • High-demand keywords that are less competitive and have maximum profit potential
  • AI-driven insights to build a well-mapped strategy to increase product sales
  • Enables you to monitor products and evaluate sales
  • Offers evaluation and comparison of potential products in terms of price, revenue, and FBA fees
  • Search filter options like historic sales, best seller rank, reviews, ratings, opportunity score, etc.
  • Seamless integration

Viral Launch Key Features

  • Viral Launch offers vital elements like a high-potential data science team, AI-powered insights, and countless Amazon data points.
  • Tools that help you find quick fixes to implement in your product sales strategy
  • Updated software provides the latest Amazon data, features, and tools to stay ahead of your competitors.
  • Track your performance on Amazon with their keyword tracker and implement improvements.
  • Increase your PPC result with their exceptional rank tracking and targeting suggestions
  • 99+ listing analysis and hourly ad tracking

Jungle Scout vs Viral Launch: User Experience 

After knowing all about the high-caliber functionalities that Jungle Scout and Viral Launch provide, let us see how these platforms create a positive user experience for their customers. 

Jungle Scout User Experience

Jungle Scout provides a highly intuitive dashboard to the users, ensuring that all its features are easily accessible even for novice users. Its clean design and simple navigation help customers get started quickly with their Amazon business. Moreover, Jungle Scout’s Starter product allows you to access essential data points and tools necessary for starting an Amazon store without creating a financial burden. 

Viral Launch User Experience

Viral Launch provides you with a dashboard that is a one-stop destination for all your work. So many people worldwide love Viral Launch because it allows its users with exact keywords that help in Amazon’s SEO ranking. As a result, your product on Amazon will rank on top. In addition, its product research tool lets you go through thorough research about the products. This way, you can easily select the best products for your business.

Jungle Scout vs Viral Launch: Data Accuracy 

Now, let us discuss the impact of data accuracy on products using analytics and statistics. This section will provide you with a comparison of the data accuracy between Jungle Scout vs Viral Launch.

Jungle Scout Data Accuracy

Before making any business decisions, Amazon sellers always consider the data accuracy of any product selling tool. They are well aware of its consequences. To ensure every seller’s decision is well-informed, Jungle Scout developers spend day and night providing data accuracy based on real-time Amazon Market place behavior. 

Jungle Scout Data Accuracy

Jungle Scout’s sales data analytics show you whether the product represents a good chance in the market or not. However, it is better to understand and study all the possible risks before we go ahead and order a bunch of products. Jungle Scout has a 15.9% margin of error which means out of 100, there is a 15.9% chance that the evaluated product sales are incorrect. 

Viral Launch Data Accuracy

Although Viral Launch is one year more mature than Jungle Scout, it might have lacked a little behind with its data accuracy. A viral launch has a 20.7% margin of error. Now you must think that having a difference of 4.8% is no big deal. But when you consider the money spent, the number might shock you. Therefore, as far as data accuracy is deemed, Jungle Scout is a clear winner for us.

Jungle Scout vs Viral Launch: Integrations

Here, we will discuss the integrations that Jungle Scout and Viral Launch provide.

Jungle Scout Integrations

Jungle Scout offers an easily integrated Chrome extension that you have to pay for separately. But to compensate for that, it does provide you with direct affiliation with Amazon and enables one-click product selling to validate your idea for the product. It also has interactive API documentation.

Viral Launch Integrations

Viral Launch provides you Chrome extension that is included in all plans. It offers a wide range of features that save you time from copy-pasting information. Viral Launch blends with Amazon to provide a user-friendly experience. It provides integrated Amazon seller tools such as Amazon advertising and PPC, competitive tracking, Amazon keyword tracking, etc.

Jungle Scout vs Viral Launch: Customer Support 

Any tool used for selling and tracking products on Amazon is as good as its customer. So let us make a quick comparison between Jungle Scout vs Viral Launch’s customer service.

Jungle Scout Customer Support

Jungle Scout Customer Support

Jungle Scout excels in its customer support because it has Amazon sellers working to guide you through all your queries/issues. Its customer support is available 24/7, all days of the year. If you have any questions about products, updates, or policies, you can shoot them up, and they will revert within 24 hours. Jungle Scout customer support is loved so much because they help you with all the information you need to start or grow your business on Amazon.

Viral Launch Customer Support

Viral Launch Customer Support

Viral Launch also has a great team of customer support personnel. Its customer service is available 24/7, and you can contact them through email, live chat, or call. They are very friendly and knowledgeable in all areas related to Amazon FBA. You can ask any query, and they will be happy to help you find the best answer. They also offer personalized support and consultation to help you optimize your Amazon FBA business. 

Jungle Scout vs Viral Launch: Pricing Explained!

Both of the Amazon FBA seller tools offer monthly and yearly plans. Let us give you a quick insight into the pricing of each platform. 

Jungle Scout Pricing Plan

Jungle Scout has three premium plans for its users, and all come with a 7-day money-back guarantee.

Note: Want to save some extra buck on Jungle Scout, then check out our Jungle Scout Coupon Code here.

Jungle Scout Pricing Plan
  • Basic Plan: $29/month, limited features
  • Suite Plan: $49/month, keyword finding, browser extension, competitor monitoring, etc.
  • Professional Plan: $84/month, with all features and more data to make the right decisions.

There are no restrictions on analyzing the overall product statistics in any plans. However, the advanced plans might have certain upgrades, like more product tracking than the standard plan.

Viral Launch Pricing Plan

Viral Launch has a 14-day free trial to experience their platform. Then, if you like it, you can opt for their paid subscription. Viral Launch offers users monthly, and annual premium plans, and their pricing differs accordingly.

Viral Launch Pricing Plan
  • Essentials – Best plan for beginners starting at $69 per month.
  • Pro – Best for growing Amazon sellers. It starts at $99 per month.
  • Pro Plus Ads- Best for professional Amazon sellers. It starts at $199 per month.

All the Viral Launch premium plans include almost the same features. Moreover, you also get the first two months of your premium plan for free.

Jungle Scout vs Viral Launch: Pros & Cons

Here is a quick list of the pros and cons of Jungle Scout vs Viral Launch to help you understand each of the Amazon seller tools.

Jungle Scout Pros & Cons

Here are the pros and cons of Jungle Scout for Amazon sellers.


  • Talented experts to guide you through every stage of your Amazon business
  • Excellent opportunity finder
  • Cutting-edge niche hunter
  • 100% success in product sales analysis
  • Vital PPC keyword research tool


  • Chrome extension has to be purchased separately
  • The accuracy of the information is compromised in some cases

Viral Launch Pros & Cons

Here are the pros and cons of Viral Launch for Amazon sellers.


  • Chrome extension is included in the same pricing plan
  • Select features that you like.
  • Hosts informative sessions and webinars
  • Reaches 7+ Amazon marketplaces
  • Practical strategies based on analytical information


  • AI-based marketing tool lags in delivering information
  • Data representation can be complex.

Related Read:

Final Verdict: Jungle Scout vs Viral Launch

Jungle Scout and Viral Launch stand as the top Amazon FBA seller tools. These tools work efficiently to help you start, grow and build a successful Amazon business. 

Choosing either of them would make your work less hassle-free. However, if you are a seller with a budget, we recommend you go with Jungle Scout, as it provides the same features as Viral Launch but at a lower price point. 

And that is it for this article! However, let us know which Amazon FBA seller tool you chose in the comment section below!

Leave a Comment

Your email address will not be published. Required fields are marked *

Scroll to Top